6 December 2022
COLDSKY.CN – Instead of sending children to professional facilities for sports skills training, some parents are interested in

COLDSKY.CN – Instead of sending children to professional facilities for sports skills training, some parents are interested in the visit of trainers to coach a temporary group near home, a niche market exploited by some SMEs, reported sports media and investment platform lanxiongsports.com.

Beijing’s teenager basketball training service provider East Star(东方启明星) and Hangzhou-based teenager sports training agency Bingo Spors(宾果体育) reported encouraging operation from such services, which are usually less demanding on venue and equipment, in a neighbourhood or park. 

Bingo Sports CEO Rao Xingxing said classes with three to five students and at a cost of 300 yuan are most welcomed by parents.

Bingo Sports, established in 2018, uses an app to run physical training programs for 3-16 years old, such as rope-skipping and basketball. 

However,  such on-site training programs are facing many difficulties to scale up, such as quality control, weather changes, and more affordable services at well-equipped gyms.

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